Why Frank Kern?

Frank is a perhaps the most well-known direct response internet marketing consultant, and is the creator of Behavioural Dynamic Response, which is an automated marketing method that speeds up the sales cycle by customizing messages based on a prospect’s behaviour. 

Frank is very generous in his certification program, sharing everything he knows as well as the skills he has developed over years of experience to nurture his own private client base. He has helped incredibly successful brands like Brooke Castillo of the Life Coach School generate tens of millions of dollars using the direct response programs, tools, and strategies he has developed.

Becoming a certified Rainmaker & Sandor consultant has been an incredible investment. One of the reasons I love Frank’s program so much is because it functions as a tool kit versus a process. 

As a Frank Kern consultant, I can go into companies and identify where the gaps are and opportunities for improvement using the tool kit in a way that makes the most sense for the client rather than applying a one-size-fits-all step-by-step process. In most cases, this means asking questions like, “what is the client’s best opportunity and what is the lowest-hanging fruit?”, and “what is the least expensive customer acquisition strategy available?” I then apply components of the toolkit to achieve the desired outcome. 

With this program, it has been fascinating to learn how Frank thinks about problems and about making money through advertising. Understanding the ways in which he has rolled out campaigns for his clients has been invaluable. And I’ve learned how important it is to help my clients see the forest for the trees when they’re just way too close to the problem to see a solution.  

The Oldest Trick In The Book

My consulting services are now one of the easiest things to sell because when I get on a call with a client I just have to ask them a few questions and they come to the conclusion that they’re going to make a lot more money with me than without. 

Frank recommends his certified consultants use ‘the oldest trick in the book,’ which is actually helping people. You show people you can help them by actually helping them. I love the integrity around that philosophy and it’s a great fit with my own values and the way I choose to do business. In fact, if I’m not confident I can help a client see a return on their investment in a fairly short period of time, I will turn them down. 

If you’d like to learn more about my skills as a Frank Kern certified Rainmaker & Sandor consultant, please let me know. Use this form I’d love to set up a time to talk!